Last updated: 24 May 2018
Data protection and data security for our enterprise’s customers and partners as well as interested parties in and users of our website are of high importance within our enterprise. Transparency regarding the processing of your personal data as well as protecting your data are therefore of key importance to us. We created this Policy to provide you with an overview of how your personal data is collected and processed when using our website, and what you can personally do yourself to ensure your data is better protected, where applicable.
Controller of the processing
SRH Hochschule der populären Künste (hdpk)
Potsdamer Straße 188
10783 Berlin Tel.: +49 30 2332066-10
Data protection officer of the enterprise
Herr Jörg Flierenbaum
Würzburger Straße 23
What is personal data?
Personal data is any information that relates to an identified or identifiable natural person. What is essential here therefore is whether a personal reference can be made using the collected data. This includes information such as your name, address, telephone number or email address. Information which is not directly connected to your actual identity, such as favourite websites or number of users of a site, is not regarded as personal data.
How we collect and process your personal data?
When you visit our web pages, we save the connection data from the requesting computer, the web pages you visit on our website, the date of your visit, identification data of the browser and operating system used and the website you are visiting us from for the duration of your visit as standard. Additional personal data, such as your name, your address, telephone number, or email address is not collected; unless you provide this data voluntarily, e.g. in connection with a registration, with a survey, with a prize competition, with the implementa-tion of a contract, or with a request for information.
How we use your personal data and how we disclose it?
If the online service includes the option to enter personal or commercial data (email addresses, names, ad-dresses, etc.), this data may be disclosed by the user on a purely voluntary basis. Emails are transmitted via a contact form. When you send such a message, your personal data is collected only to the extent necessary to reply. The email is sent in an unencrypted manner.
If you have provided us with any personal data, we shall only use this data for the technical administration of the web pages and to respond to your wishes and requests, which as a rule means to process any contract con-cluded with you or to reply to any queries you may have.
It is only if you have given us your consent beforehand, or if you – subject to it being provided for under statuto-ry regulations – have not raised an objection, that we will also use this data for product-related surveys, mar-keting and statistical purposes.
Your personal data is not disclosed, sold or transmitted in any other way to third parties unless it is necessary in order to fulfil a contract or you have given your express consent. Any consent granted can be revoked at any time with future effect.
For how long will my data be stored?
Generally speaking, we store all information that you send to us until the respective purpose, i.e. the contractual purpose, has been fulfilled. This means, for example, until any queries have been resolved, or in the case of newsletters, until you to choose to unsubscribe from them. If there is provision in place by law for an extended storage period, the data will be stored within this framework. If you no longer wish us to use your data, we will of course comply with this request immediately (please also refer to the address stated under “Contact”).
When will my data be deleted?
The deletion of the personal data stored is carried out if you revoke your consent to such storage, if knowledge of such data is no longer necessary for the fulfilment of the purpose pursued with the storage, or if the storage of such data is inadmissible on other legal grounds. Data for invoicing and accounting purposes will not be affected by a deletion request.
We make use of so-called cookies during your visit to our website. Cookies are small data files which are stored on your computer. Cookies help us to check on the frequency of use and the number of users who visit our web pages, and to make our services to you as convenient and efficient as possible.
On the one hand, we use so-called “session cookies”, which are exclusively stored temporarily for the duration of your use of one of our web pages. On the other hand, we also use “permanent cookies” in order to record data on visitors who repeatedly access one of our web pages. The purpose of using cookies is to be able to offer you optimal user guidance as well as to "recognise" you and thus be able to present to you as diversified a web-site as possible along with new content during repeated use. The content of a permanent cookie is limited to an identification number. Name, IP address, etc. are not stored. No individual profile is created on your usage behaviour.
Our website offer can also be used without cookies. You can change your browser settings to disable cookies, restrict them to certain websites or set your browser to alert you whenever a cookie is sent. Please note, how-ever, that applying such settings may affect the way in which the website is displayed or limit user guidance.
Your data protection rights
In accordance with the various statutory provisions in place, you shall be entitled to obtain information at any time, and free of charge, regarding your stored personal data, its origin and potential recipients and the pur-pose of the data processing (Article 15 GDPR) and, where applicable, the right to rectification of inaccurate data (Article 16 GDPR), the right to erasure of such data (Article 17 GDPR), the right to restriction of processing ac-cording to Article 18 GDPR, the right to object (Article 21 GDPR) and the right to receive the personal data that you have provided according to Article 20 GDPR. The limitations according to Sections 34 and 35 BDSG apply to the right to information and the right to erasure.
In addition, you shall also have the right to lodge a complaint with a responsible supervisory authority in the event of infringements under data protection law (Article 77 GDPR in conjunction with Section 19 BDSG). The responsible supervisory authority in data protection matters is the state data protection officer of the federal state in which our enterprise has its registered office. A list of data protection officers and their contact details can be found under the following link: https://www.bfdi.bund.de/DE/Infothek/Anschriften_Links/anschriften_links-node.html.
How you can withdraw your consent to data processing?
A lot of data processing operations can only take place with your express consent. You can withdraw your con-sent at any time. All you have to do is send us a simple email. The legality of any data processing carried out before you withdraw your consent will not be affected by withdrawal of your consent.
Contact details in the event of que-ries or complaints and assertion of your rights
Should you have any queries or complaints or wish to assert your data protection rights, please feel free to contact us via the Contact Form.
Changes may be made to these privacy notices that must also be published in a timely manner on this website.
Data protection in the case of job applications and the job application process
We collect and process personal data from applicants in order to handle the application process. Processing can occur electronically. This applies in particular if an applicant sends the corresponding application documents elec-tronically, e.g. via email. Should the applicant sign an employment contract, the data submitted will be saved for the purposes of developing the occupational relationship, under consideration of legal regulations.
If no employ-ment contract is signed with the applicant, the application documents will be automatically deleted six months after the rejection decision has been conveyed, provided that no other justified interests prevent the controller responsible for processing from deleting these. In this context, other legitimate reasons could for example be the need for evidence in proceedings in accordance with the Allgemeinen Gleichbehandlungsgesetz (AGG) [General Law on Equality of Treatment].
If you have given us your explicit consent, we will use your email address and personal details you have provided on a voluntary basis in order to send our newsletter to you on a regular basis. All you need to do is enter an email address in order to receive the newsletter. Additional personal details you have provided on a voluntary basis are merely used to personalise the newsletter. At the end of each newsletter, you will find a link where you can unsubscribe from the newsletter at any time. You can also unsubscribe from the newsletter at any time via email email@example.com.
Web analysis - Google Analytics
We use Google Analytics, a web analysis service from Google Inc. ("Google"). The provider is Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.
Google will use this information on our behalf to evaluate use of our website by users, to produce reports on activity within this website offer and to provide other services to us related to the use of the website offer and of the Internet. As part of this process, pseudonymised usage profiles of users may be generated out of the data processed.
We only use Google Analytics with IP anonymisation enabled. This means that the IP address of users will first be abbreviated by Google within the Member States of the European Union or in other States party to the Agree-ment on the European Economic Area. Only in exceptional cases will the full IP address be transferred to a Google server in the US and shortened there. On behalf of the operator of this website, Google will use this in-formation to evaluate your use of the website in order to compile reports about website activities and to provide additional services relating to website and internet use. The IP address transmitted by the user’s browser will not be merged with other data by Google.
You can prevent cookies from being stored by means of a special setting in your browser software; we must inform you, however, that if you do so, you will not be able to use all of the functions on this website fully. You can also prevent collection of the data (including your IP address) generated by the cookies and related to your use of the website by Google as well as the processing of this data by Google by downloading and installing the browser plug-in available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de. Further information on the use of data for advertising purposes by Google, as well as settings options and proce-dures available for opting out can be found on Google’s website: https://www.google.com/intl/de/policies/privacy/partners/ (“How Google uses information from sites or apps that use our services”), http://www.google.com/policies/technologies/ads (“Advertising”), http://www.google.de/settings/ads (“Control the information Google uses to show you ads”) and http://www.google.com/ads/preferences/ (“Take control of your Google ads experience”). Objecting to having your data collected You can prevent Google Analytics from collecting your data by clicking on the following link.
An opt-out cookie is installed that prevents the collection of your data when you visit this website in future: Disable Google Analytics: Click here to disable Google Analytics
We have concluded an agreement with Google on contract data processing and implement in full the strict provi-sions of the German data protection authorities for the use of Google Analytics.
Google Adwords and Google Conversion Tracking
We use the online advertising program “Google AdWords” and conversion tracking in the context of Google Ad-Words. A cookie is placed on your computer by Google Adwords for this purpose if you have reached our web-site via a Google Ad. These cookies lose their effectiveness after 30 days and cannot be used for personal identi-fication. If the user visits certain pages on our website and the cookie has not yet expired, we and Google are able to recognise that you have clicked on the advert and have been forwarded to this page. Every Google AdWords customer receives a different cookie. Cookies therefore cannot be traced via the web-sites of AdWords customers. The information that is gathered with the help of conversion cookies serves to pro-duce conversion statistics for AdWords customers who have opted for conversion tracking. As a result, the cus-tomers are informed about the total number of users who have clicked on their advert and been forwarded to a site with a conversion tracking tag. However, they do not receive any information with which the users could be personally identified. Users who do not wish to participate in tracking can simply disable the Google Conversion Tracking cookie via their Internet browser under the user settings. This user will then not be included in the con-version tracking statistics.
The basis for storing “conversion cookies” is Article 6(1)(f) GDPR. The website operator has a legitimate interest in analysing user behaviour in order to optimise both its web content and the advertising shown with it. Find out more about Google’s privacy regulations (http://www.google.de/intl/de/privacy.html)
Google Analytics Remarketing
Our websites make use of the functionality of Google Analytics Remarketing in conjunction with the multi-device functionality of Google AdWords and Google DoubleClick. The provider is Google Inc., 1600 Amphitheatre Park-way, Mountain View, CA 94043, USA.
This functionality makes it possible with Google Analytics Remarketing to link ad target groups to the multi-device functionality of Google AdWords and Google DoubleClick. This enables interest-related and personalised ads, which have been adjusted for you based on your previous usage and browsing habits on a device (e.g. mobile phone), to be displayed on another one of your devices (e.g. tablet or PC).
If you have given your consent accordingly, Google will then link your web and app browsing history to your Google account for this purpose. As a result, the same personalised ads will be displayed to you on each device on which you are logged in to your Google account.
To support this feature, Google Analytics collects Google-authenticated IDs of users that are temporarily linked to our Google Analytics data to define and create audiences for multi-device ad promotion.You can permanently opt out of multi-device remarketing/targeting by disabling personalised ads in your Google Account; to do this, simply follow this link: https://www.google.com/settings/ads/onweb/.
The aggregation of the data collected in your Google Account data is based solely on your consent, which you may give or withdraw from Google (Article 6(1)(a) GDPR). For data collection operations not merged into your Google Account (for example, because you do not have a Google Account or have objected to the merge), the collection of data is based on Article 6(1)(f) GDPR. The website operator has a legitimate interest in analysing anonymous user behaviour for promotional purposes.
Google Web Fonts
In order to ensure the uniform display of fonts, this website uses so-called Web Fonts provided by Google. When you visit a website, your browser loads the necessary Web Fonts in your browser cache in order to display texts and fonts correctly.
For this purpose, the browser you are using must connect to Google’s servers. In this way, Google is informed that our website has been visited via your IP address. We use Google Web Fonts in the interest of displaying our online platform in a consistent, appealing fashion. This represents a legitimate interest within the meaning of Article 6(1)(f) GDPR.
This website uses the Google Maps service via an API. The provider is Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.
It is necessary to store your IP address in order to use the functionality of Google Maps.This information is usually transferred to a Google server in the USA, where it is stored. The provider of this website does not have any influence on data transmission.
The use of Google Maps is done to ensure the attractive presentation of our online service and to make it easy to find one of the locations specified on our website. This represents a legitimate interest within the meaning of Article 6(1)(f) GDPR.
We are happy for you to search for content on our website by using our search function. We make use of Google’s service for this purpose.
Generally speaking, no data will be sent to the search engine provider (Google) if the official web pages of our enterprise in which “Google Custom Search” is integrated are visited. Data is only transmitted to Google once the user has activated the Search box, started a full text search and accessed the search results page. The user’s data is also transmitted to Google at the same time when using the search function within the search results page.
Application and use of YouTube
YouTube components are integrated on this website. YouTube is an Internet video portal that gives video pub-lishers the opportunity to upload video clips free of charge, and also gives other users the opportunity to view, rate and comment on these video clips free of charge. YouTube authorises the publication of all kinds of videos, which is why entire film and television programmes along with music videos, trailers or videos made by users themselves can be viewed via the Internet portal.
The operating company of YouTube is YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA. YouTube, LLC is a subsidiary of Google Inc., 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA.
Each time you visit a page on our website on which a YouTube component has been integrated (YouTube Video), your Internet browser is automatically instructed by the respective YouTube component to download the corre-sponding YouTube component from YouTube. Further information on YouTube can be retrieved at https://www.youtube.com/intl/en-GB/yt/about/. As part of this technical process, YouTube and Google are both in-formed of the specific sub-pages on our website that you have visited.
If you are logged in to YouTube at the same time, YouTube is informed when you visit a sub-page containing a YouTube video of which specific sub-page of our website the data subject has visited. This information is collated by YouTube and Google and assigned to the respective YouTube account of the data subject.
YouTube and Google will always be informed via the YouTube component about the fact that the data subject has visited our website if you are also logged in to YouTube at the same time as visiting our website. This happens regardless of whether you click on a YouTube video or not. If you do not want such information to be transferred to YouTube and Google, you can prevent this from happening by logging out of your YouTube account before visiting our website.
The privacy regulations published by YouTube, which can be retrieved at https://www.google.de/intl/de/policies/privacy/, give an insight into the collection, processing and use of per-sonal data by YouTube and Google.
The data subject has the option to register on the website of the controller responsible for processing by entering personal data. In terms of which personal data is transmitted to the controller responsible for processing, this is evident from the respective input screen used for the registration. The personal data entered by the data subject will be collected and stored exclusively for internal use by the controller responsible for processing and for inter-nal purposes. The controller responsible for processing may instigate disclosure to one or more processors, such as a package service provider, who will also only use the personal data for internal use attributable to the con-troller responsible for processing.
By registering on the website of the controller responsible for processing, the IP address assigned by your Inter-net service provider (ISP), the date and the time of the registration are stored. This data is stored against the backdrop that this is the only way to prevent misuse of our services, and that this data makes it possible, where required, to identify any criminal acts and copyright infringements committed. The storage of this data is neces-sary in this regard to protect the controller responsible for processing. No disclosure of this data is made to third parties, unless there is a legal obligation to pass this on or the disclosure of this data serves for the purposes of criminal or law enforcement.
Our website contains links to the external social network Facebook. This website is operated solely by Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA (Facebook). The links within the framework of our website are identifiable by way of the Facebook logo or the “Like” add-on (no Facebook plug-ins are used).
When visiting our website, the functionalities and the transmission of data to Facebook are not enabled automat-ically. It is only by clicking on the links that the Facebook plug-ins are enabled and your browser establishes a direct connection to the Facebook servers. If you follow the links and are also logged in to your Facebook user account at the same time, the information confirming you have visited our website will be forwarded to Face-book. Facebook is able to assign your visit to the website to your account. This information is transmitted to Fa-cebook and stored there. In order to prevent this happening, you need to log out of your Facebook account be-fore clicking on the link.
We make use of the “Custom Audiences” remarketing function of Facebook Inc. (“Facebook”) on our website. Visitors to our website are then presented with interest-based advertising (“Facebook Ads“) when visiting Face-book’s website. We have implemented Facebook’s remarketing tag on our website for this purpose.
This tag establishes a direct connection to Facebook’s servers when visiting the website. Information is then transferred to the Facebook servers confirming that you have visited our website; Facebook assigns this information to your personal Facebook user account.
You must be logged in to Facebook to do this.
We have included a Twitter widget on our website for displaying Tweets from our Twitter account. A connection to Twitter’s servers is established. Log data is sent to Twitter after a cookie is placed on your computer. According to its own information, Twitter starts deleting, removing the identification or logging this data within a maximum 10 days; this can take up to a week.
SRH shall take all necessary technical and organisational security measures to ensure that your personal data is protected against loss and misuse, such as by storing your data in a secure operating environment that is not accessible to the public. In certain cases, your personal data is encrypted by Secure Socket Layer technology (SSL) during transmission. This means that the communication between your computer and our servers is carried out using a recognised encoding procedure, if your browser supports SSL.
Should you intend to contact SRH via e-mail, we would like to point out that the confidentiality of the transmitted information cannot be guaranteed. The content of unencrypted emails can be viewed by third parties. For this reason, we recommend that any confidential information be sent to us by regular mail only.
Right to information
Upon written request we will gladly inform you as to which personal data related to you we have stored (e.g. name, address).